Thapya : THAPHYA
Innovative Communication Thesis Topic Thapya : Thaphya
Miss Chayuda Wongklathut Miss Piyaklom Piyapong Miss Natthayan Lohachalan, 4th year students, majoring in Tourism Communication, College of Social Communication Innovation, Srinakharinwirot University
Concept : When talking about "Pattaya", what do you think of? Everyone's answer will probably have different opinions. But one thing is for sure, this seaside city has many forms of identity that can meet the needs of tourists. It is worthy of being a national tourist city that never sleeps both day and night.. Because Pattaya is a city of lights, colors, sounds and fun. Of course, many people may have a more familiar image of Pattaya at night. Therefore, we would like to present a new perspective. We want to revive Pattaya's sun sea sand to be better again. We will offer fun through sun sea sand but still maintain the identity of Pattaya. By conveying it through the concept called "Thapya", the word "Thapya" is the original name before it became "Pattaya". And what we want to convey is presenting Pattaya in the old style that many people may have forgotten that in reality Pattaya has beautiful beaches, seas, but still maintains a modern style and fun.



