Integrate knowledge in communication, design, and creative business that aligns with current situations to create quality work for society.
Study and practice the basics of film production, including the production process, communication in production, tools, and equipment used in filmmaking. Learn to operate and understand the capabilities of different equipment, as well as how to select the appropriate tools for specific production needs.
Study the principles and processes related to acting in film and digital media production, techniques for managing artists, managing schedules and time, creating added value for artists, and artist development. Study laws and ethics related to the field, crisis communication for artists, tax management, and analyze current trends in demand for artists in the film industry and digital media business.
Study the principles of the film market and digital media business, distribution channels and services, prioritization of target markets, analysis of competitive environment, competition characteristics, transportation, and film presentation in the global and online markets. Practice managing and organizing publicity for film festivals.